Block Renovation CEO Julie Kheyfets is using her extensive experience in the fields of tech and artificial intelligence (AI) to help homeowners and contractors get in contact. Her goal is to make renovation and construction processes easier for everyone involved and to inspire women like herself to enter the industry.
How Block Renovation Uses AI Technology
Using a suite of proprietary AI tools, Kheyfets’ Block Renovation helps both contractors and homeowners during their next big project. Contractors are provided with a reliable influx of renovation projects. At the same time, homeowners are equipped with resources that offer personalized guidance, easy comparison of rates and proposals, and access to trusted contractors. For any major home renovation needs, Block Renovation helps clients find the right solution.
An Industry in Need of Change
The new capabilities of AI technology are what led Kheyfets to consider the renovation industry, where Americans spend about $500 billion each year. The issues faced by homeowners and contractors alike occur at such a scale that traditional methods just wouldn’t be enough to make a difference—but AI might be able to. This realization was the inspiration Kheyfets needed to found Block Renovation.
“Homeowners struggle to figure out how much things should cost, what trade-offs to make in their space, and how to hire the right professionals. Contractors struggle to find profitable projects and to grow their businesses,” Kheyfets explained. “Demand and supply are extremely fragmented, and trustworthy information is very difficult to find… AI can put an architect in every homeowner’s pocket.”
Opening Doors for Women in the Industry
Kheyfets’ goal isn’t just to transform the way that contractors and homeowners find jobs but to open doors for women in the industry. She believes that advancements in AI and other technologies will help create new opportunities for everyone.
“I come from a background in AI and technology, and applying it to renovation and construction is what brought me into the industry,” Kheyfets said in an interview. “Embracing technology is opening doors for people who previously never saw themselves in this space.”
Encouraging Diversity in Construction and Renovation
Kheyfets feels that, in any industry, it is essential for teams and businesses to include a variety of backgrounds and perspectives. From her perspective, the construction and renovation industry needed the kind of perspective only she could offer.
“By bringing together diverse strengths and ways of thinking, you uncover the best solutions for customers and for businesses,” Kheyfets stated. “Plus, we all know the construction industry struggles with a historic labor shortage. Think about all the talent we could tap if the industry were more accessible to women!”
Not only does Kheyfets bridge the gap between homeowners and contractors, but she’s also changing the industry with a commitment to encouraging diversity in the workplace. Her example demonstrates that women’s ideas have a valuable place in any environment, transforming stagnant industries to improve the process for everyone.
Helping Homeowners and Contractors Alike
Block Renovation is changing the game for the construction and renovation industry to the benefit of homeowners who struggle to find solutions and contractors searching for their next job. Her example shows that every business has room for change if they would only look in the right places.
